Creative & AI studio in Las Cruces, New Mexico
Think outside.Build beyond.
Brands, websites and AI tools for local businesses. You get big-company polish in days instead of months, at a price that makes sense for a small shop.
Each star is a business we've built for. Pick one.
Real businesses. Real launches.
Food trucks, dance academies, gyms, realtors, wellness practices and our own community projects. Click a live site to see it working.
Brand & logo work
Logos, mascots and brand guides that give a business one consistent look everywhere it shows up.
More of what we do
Podium Potluck
Brand and website for a Las Cruces community night: bring a dish, bring a deck, give a five-minute talk.
Search + AI visibility audit
For a wilderness photography business: how they show up in Google and in AI tools like ChatGPT, plus a clear list of fixes.
Google Business recovery
For a local countertop company: getting their Google Business profile back in shape so customers can find them again.
What we build
Pick one piece or the whole set. Everything we make is yours to keep, with no lock-in and no required monthly fees.
Brand identity
Colors, fonts, logo direction, voice and messaging in one brand guide you can hand to any designer or printer.
Brand guide in 1 dayWebsites
Fast, mobile-friendly sites with working contact forms and hosting set up in your name. From one landing page to a full business site.
Live site in 48 hoursGoogle Business & AI search
Get found on Google Maps and in AI answers from ChatGPT and Gemini. Profile cleanup, review plan and local search fixes.
Show up where people lookSocial media strategy
What to post, where and how often, written in your brand's voice so you or your staff can keep it going.
Full posting planAI training for your team
We look at how your business runs, find the tasks AI can take off your plate, and teach your team to use the tools.
Hands-on sessionsBilingual by default
Websites, brand voice and training in English and Spanish, so you reach the whole Mesilla Valley.
Hablamos españolBusiness-in-a-Box
Everything a new or growing business needs to look like a pro on day one, done together and launched in one push.
Ask about Business-in-a-Box- Brand guide
- Website, live and hosted
- Social media plan
- Google Business setup
- AI readiness check
From first call to launch
Days, not months. You always know the next step and what it costs before we start it.
- 1
Strategy session
One hour on your goals, customers and competition. $100.
- 2
Brand guide + roadmap
You leave with a brand guide and a project list with a clear price for each piece.
- 3
Pick your projects
Choose what to build first. Move at the pace your budget allows.
- 4
Launch
We build fast and hand over everything: files, logins and how-tos.
Hi, I'm Otilio. Most people call me OT.
I was born in Las Cruces, studied at NMSU, and spent more than a decade helping some of the biggest names in tech grow through partnerships.
Along the way I worked across cybersecurity, automation, biotech and renewable energy, and was named partner manager of the year two years running. I learned what makes a business look credible and how to use technology to do more with less.
OTB brings that same playbook home to the restaurants, studios, gyms and shops of the Mesilla Valley. I build with AI, so you get the quality of a big agency at a speed and price that fits a small business.
Good questions
The things owners ask us most. Don't see yours? Ask us directly.
How much does a website cost?
It depends on how many pages and features you need. After the $100 strategy session you get a roadmap with a fixed price for each project, before any work starts.
Do I own my website and brand files?
Yes. You get every file, login and account in your name. There is no lock-in and no required monthly fee.
How fast can you launch?
Brand guides usually take one day, and a standard business website can be live in about 48 hours once we have your content.
Do you work in Spanish?
Yes. We build sites, brand voice and training in English, Spanish or both.
Do I need to be in Las Cruces?
No. Most clients are in the Mesilla Valley, but we've built for businesses in Ann Arbor and Mexico City too.
Let's build what's next.
Tell us about your business. We reply within 24 hours and most projects start the same week.